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Artifact Agency

Services

Three ways to work with us: a monthly engagement, a search for a fee and a percentage, a team at your trade show.

Monthly, from $10,000 a month: in month one we build the site, social accounts and materials in Russian; from month two we run the ads, mailings and outreach to distributors. Fee plus percentage: we search for distributors for $2,200 plus a percentage in month one, then the percentage only. Trade show: our team at your stand in Almaty or Astana, with invitations to distributors before the fair and a letter to every contact within a week after.

Monthly format, from $10,000 a month

  1. 01

    Month one: setup

    The month we build everything: a site in Russian, the company profile, social accounts, SEO, the marketing strategy, a first read of demand and competitors, photo and video. Ads and outreach switch on in month two. Part of the monthly format, from $10,000 a month.

    When
    Month 1
    Price
    Included in the monthly format, from $10,000 a month
    A team at a table with laptops, talking through a plan
  2. 02

    Promotion and distributor outreach

    From month two everything goes live: posts, ads on social media and in Google and Yandex search, mailings, cold outreach to distributors, inquiry handling and negotiations, a report every month.

    When
    From month 2
    Price
    Included in the monthly format
    Three people at a meeting table with documents and coffee
  3. 03

    Local digital presence

    A site and social channels in Russian that a distributor checks before replying and finds through Google, Yandex and AI search such as ChatGPT. Built in month one of the monthly format, then kept running.

    When
    From month 1 of the monthly format
    Price
    Included in the monthly format
    A website open on a laptop, seen from above

Other formats and additional services

  1. +

    Distributor search for a fee and a percentage

    We find distributors and buyers for you: we write to them in Russian, screen the replies and interpret in the negotiations. Month one: a fixed $2,200 plus a percentage of orders; after that, the percentage only, on every paid order from the buyers we brought.

    When
    Month one, then twelve months from the introduction
    Price
    $2,200 plus a percentage, then the percentage only
    A forklift in a warehouse aisle between shelves of boxes
  2. +

    Your team at the trade show

    We work your stand: a team that knows your product, talks to visitors and the right distributors in Russian, with an interpreter, a contact register and follow-up after the fair. From your side, one representative.

    When
    Six weeks before, the days of the fair, and a week after
    Price
    Quoted per fair
    A man at a trade show stand presenting equipment to visitors
  3. +

    Additional services

    Influencers, corporate film, podcasts, office search in Almaty and a vetted contractor network, when a project calls for them.

    When
    On request
    Price
    Quoted per project
    Our videographer filming plant workers on a walkway

Where to start

Five situations we meet most often, and the format that fits each.

  • No distribution in the region yet, or a partner who stopped ordering.

    The monthly format, from $10,000 a month: a site, channels, content and a first read of demand. Month one: setup

  • Already selling here and want more partners or a second country.

    The monthly format: month one builds what is missing, and from month two the ads and outreach run. Promotion and distributor outreach

  • A partner exists, but buyers here cannot find you or read you.

    The monthly format: in month one we rebuild everything in Russian for the local buyer, then keep it running. Local digital presence

  • You have your own site and marketing, and you need buyers here.

    We find distributors and buyers, write to them in Russian and bring them to meetings with your representative. Distributor search for a fee and a percentage

  • You are exhibiting in Almaty or Astana and nobody on your team speaks Russian.

    We work your stand for every day of the fair, with invitations to distributors before it and letters after. Your team at the trade show

Three ways to work with us

What do you need in the CIS and Central Asia?

  1. If you need a site and advertising in Russian here, and distributors

    Monthly · Full service

    From $10,000a month

    Term
    No fixed end date
    Ad budget
    From $1,000 a month for 1–2 countries, paid to the platforms directly
    Strategy & market
    Company profile & positioning · strategy & content plan · demand & competitor read · distributor map by country
    Site & content
    Site in Russian + SEO · accounts in the channels buyers use · photo, video & stories every week · B2B copy
    Advertising
    On social: Instagram, TikTok, Telegram · in Google & Yandex search · we run the budget and the ads · weekly numbers
    Distributors
    Mailings & cold outreach in Russian · inquiry screening · negotiations with an interpreter · a report every month
    In detail: Monthly

  2. If you need distributors here, and your marketing is your own

    Fee + percentage · Search

    $2,200plus a percentage in month one, then the percentage only

    Percentage period
    12 months from the introduction, on each paid order from the buyers we brought
    Percentage
    Fixed in the contract before we start
    Search
    Distributors & buyers by country · letters & calls in Russian · replies taken to terms & samples
    Negotiations
    Meetings with your representative · an interpreter · buyer documents in Russian
    Support
    A report every month · we stay in touch with each buyer

    By the end of month one you have at least one distributor or buyer interested in your product. If not, we keep searching for up to two more months with no fixed fee.

    In detail: Fee + percentage

  3. If you are exhibiting in Almaty or Astana

    Trade show · Team at your stand

    Per fairitemised, you choose the lines

    Term
    Preparation before the fair, every day of it at the stand, and a week of letters after
    From you
    One representative of the company
    Space
    Paid to the organiser
    Before
    We learn your product · stand script in Russian · invitations to distributors & buyers · stand design & build · printing & documents in Russian
    At the stand
    A team sized to the stand · an interpreter for your representative · visitors consulted in Russian · a contact register
    After
    A letter to every contact within a week · the contact register stays with you · the search can go on in the fee + percentage or the monthly format

    The quote lists every line on its own: team, interpreter, stand, printing.

    In detail: Trade show
Discuss your project

You can start with one format and move to another.

Questions you might have

Buyers here search in Russian, in Yandex and Google, spend their time on Instagram and Telegram, and use trade terms that machine translation doesn't know.

Procurement teams increasingly look for suppliers through ChatGPT and similar tools. These build a shortlist from what is written clearly: materials, supply terms, logistics. A brand with no site in the region's language rarely makes that list.

We build the version a buyer here and a search engine here can read.

Month one builds everything that runs afterwards. By the end of it you have:

A site on your own domain: set up for Yandex, Google and AI search, with analytics.

Sales material: photo, video, copy and the documents a distributor asks for.

A read of the market: search demand, cost per click by region, competitors, and a distributor map by country.

A ready launch: ad accounts, social channels, the content plan and email sequences to distributors. All of it switches on from month two.

The site stays yours and keeps bringing inquiries from the region.

Negotiations, specifications and contracts here are done in Russian.

Few people in manufacturing here read English well, so an English-only brand book rarely gets studied.

LinkedIn's reach in this region is small and skews toward a narrow, English-speaking executive slice, not where most of the actual audience spends time. We match the channel to where the audience really is, region by region.

In Kazakhstan and Central Asia, that's Instagram and TikTok: tens of millions of users, the large majority of the internet-using population. In Russia, platform access has shifted significantly in recent years: Meta's platforms are no longer accessible there, so VKontakte and Telegram are now the dominant channels instead.

We pick the platform mix per region based on where people actually are, not the default Western B2B convention.

Next step

Thinking about the region?

Three ways to start: the monthly format, distributor search for a fee and a percentage, or our team at your trade-show stand.

Discuss your projectWrite on WhatsApp